Profile & Credentials
- Name / Brand: SD Inc. β Architects & Interior Designers in Delhi NCR SD INC+2LinkedIn+2
- Founders / Leadership: Sunil Dhingra and Shilpi Dhingra SD INC+2LinkedIn+2
- Address / Office: L-14 A, First Floor, Malviya Nagar, New Delhi, 110017 Archiipedia+2SD INC+2
- Services / Offerings:
- Architecture design / consultancy SD INC+2WallsToWonder+2
- Turnkey Interior Solutions (interior design + execution) SD INC
- Bespoke Furnishings / custom furniture SD INC+1
- Property Valuation (they list βvaluationβ under services) SD INC
- Project Types: Residential, commercial, offices, retail & hospitality interiors + architecture work WallsToWonder+2SD INC+2
- Recognition & Positioning:
- They brand themselves as a βleading firm of architects and interior designers in Delhi NCR, creating luxury, functional, and timeless spaces.β SD INC
- They claim to have done 500+ spaces / clients across Delhi NCR and beyond. SD INC
- On Archiipedia, they are listed as a single-window design + implementation provider with work in residential, commercial, retail, turnkey interiors. Archiipedia
- On WallsToWonder, they are called a βpremier general contracting firmβ in New Delhi specializing in architecture + interiors. WallsToWonder
Strengths & Unique Selling Points
- Integrated services: They combine architecture + interiors + execution (turnkey) under one roof, which reduces vendor fragmentation.
- Luxury + design sensibility: They aim to deliver βluxury, functional, timelessβ spaces, targeting upscale clients.
- Track record / local visibility: Presence in Malviya Nagar, visible listings in directories, social media presence (Instagram: @sdincasia) Instagram+2SD INC+2
- Custom furnishings: Their offering includes bespoke furniture / furnishing design, which helps maintain design consistency.
- Scale across project types: They show capacity to handle diverse typologies (homes, offices, retail) which suggests flexibility.
Risks & What You Must Verify
When considering SD Inc. for your project, these are the critical points to check/validate:
| Risk / Concern | What You Should Ask / Test |
|---|---|
| Design vs Execution gap | Visit projects they claim to have completed. Check if quality, materials, finishing match their portfolio images. |
| Scope ambiguity | Clearly define in writing: architecture, interiors, structural changes, MEP (electrical, plumbing), furniture, site supervision. |
| BOQ / Specifications | Every item β materials, finishes, brand names, hardware, etc. β must be documented to avoid hidden costs. |
| In-house vs Outsourced | Ask which parts of execution they do (carpentry, furniture making, installation) vs subcontracted work. |
| Supervision & QC | How often the principals / senior staff visit sites, and how they ensure quality compliance at each phase. |
| Timeline & milestone payments | Use deliverable-based payment schedule with penalties / clauses for delays or defects. |
| Warranty / defect liability | Post-handover defect support for finishes, plumbing, electrical etc., and for how long they commit to maintenance. |
| Change orders / variations | How client changes mid-project are handled in cost, timeline, and approvals. |
| Structural / permissions responsibility | If modifications, local approvals, or regulatory permissions are needed, clarify who handles them and bears liability. |




